STUDY AN ONLINE CERTIFICATE IN ENTERTAINMENT BUSINESS MANAGEMENT. START THIS SEPTEMBER!

JMC Academy announces tuition loan-free study grants to help build future of Creative Industries

WHY WAIT? FIND OUT MORE!

Having the audio and film guys to work with me on my projects taught me a lot about the whole process. I put this into action as one of the animators on the ‘Happy Feet’ films.

Damien Schneider,
Freelance Animation Artist, Animation Alumni

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FURTHER LEARNING PATHWAYS

Upon successful completion of the Undergraduate Certificate in Entertainment Business Management, a student can apply for RPL for four units (24 credit points) in one of the following awards.


Bachelor of Entertainment Business Management

[CRICOS 081190G]
2 years (6 trimesters)
Sydney | Melbourne | Brisbane
FEE-HELP Available

Diploma of Entertainment Business Management

[CRICOS 058466J]
8 months (2 trimesters)
Sydney | Melbourne | Brisbane
FEE-HELP Available

 

CURRICULUM


Entertainment History

This unit will provide the broad context that underpins key historical moments that have helped shape popular culture as we know it today. By identifying and discussing a wide range of key players, events and technologies that have shaped entertainment, we will explore the evolution of contemporary entertainment since 1945. Students will work individually and in groups to research and analyse how the broad nature of the Entertainment industry has evolved internationally and in Australia throughout history.


Entertainment Marketing

This unit builds upon the knowledge and skills learned in trimester one and broadens the focus to encompass an entire entertainment production. This unit works as the foundation of project management which will be built upon and applied throughout the bachelor degree. This unit will equip students with the ability to use production documents, tools and programs to plan and control the pre-production and execution of a live event.
The Scope of Entertainment

This unit will introduce students to the varied career opportunities this industry has to offer. This unit provides grounding for fundamental concepts for further learning in later units. This unit allows students to analyse the range of careers available in the industry, as well as some of the standard practices in various industry sectors. It introduces accepted industry standards in various settings and identifies the skills required to function within them. The unit also develops academic skills of research, independent learning and effective written and oral presentations through specific content and assessment processes.

Digital Content Creation

This unit introduces students to digital content creation as part of the overall knowledge of content marketing. Students will identify what makes an appropriate story for a specific target market and how to apply that to different content formats and distribution channels. Students will be learning/using different types of software and will also learn valuable content production skills that can be transferred into diverse projects, businesses and marketing departments.

THE JMC ACADEMY ADVANTAGE

Completing the undergraduate certificate provides graduates with the opportunity to seek work in junior/entry level positions, either in the creative industries or as a creative embedded in other industries. They will be able to enhance their employability with a demonstration of their expertise, coupled with a fundamental understanding of the principles and practices involved in their field's professional practice. This course also broadens career opportunities, with graduates being able to build on their creative skills as they apply to their current workplace.

Students who choose to continue their studies into diploma or degree programs may also  find employment in the following roles:
  • Artist Manager
  • Talent Manager
  • Booking Agent
  • Promoter
  • Event Manager
  • Stage Manager
  • Digital Marketer
  • Copyright/Royalties Manager
  • Licensing Manager
  • Social Media Strategist
  • Music Co-ordinator
  • Label Owner/Manager
  • Production Manager
  • Promotions Manager
  • Media Publisher
  • Festival Organiser
  • Venue Manager
  • Tour Manager
  • A&R Manager
  • Functions Manager
  • Radio Content Producer
  • Digital Music Distributor
  • Business Manager
  • Entrepreneur
  • Festival Founder/ Coordinator
  • Operations/ Venue Manager

FAQs

Yes, while the content covers a range of arts management areas, there is a large focus on events, touring and festivals. In fact, the wide range of operational, business and marketing skills you are taught can be applied to a wide range of careers and the running of any business but would be particularly useful for event management.
Our degree offers many similar units of study, however it is focused specifically on the entertainment and creative industries, as opposed to a university business degree which would cover business management skills across all industries. Our course therefore has a more specialised outcome with a great emphasis placed on practical application and internship opportunities.
Yes. The JMC Academy is registered and regulated by the Tertiary Education Quality and Standards Agency (TEQSA) which is Australia's independent national regulator of the higher education sector, both public and private.
As the entertainment management industry is ‘people oriented’, there is a focus on presentations, but you will also do things like business and marketing plans, event manuals, tour and festival schedules, and other theoretical assessments such as essays.
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.

I discovered and managed the band 5 Seconds of Summer. JMC is where I learned not only how to recognise an artist's potential, but how to take it to the top.

Adam Wilkinson
Former Manager of band '5 Seconds of Summer'
Entertainment Business Management Alumni

To collaborate with all departments at JMC; production, audio, management, and come up with a great outcome is what it’s all about in the real world – I work that way every day!

Emma Chow
Co-host & Producer, the Mike E & Emma Breakfast Show 96.1
Entertainment Business Management Alumni

Getting feedback from industry professionals at JMC before I jumped into the industry allowed me to operate with the knowledge and comfort level of someone with experience.

Jeremy Stones
Music Coordinator, 'The Voice'
Entertainment Business Alumni

While studying EBM, I not only learnt how to be a manager or producer in a project, but was also accepted into the LA exchange program, which was one of the best experiences of my life.

Sanita Khandharixay
Lead Production Coordinator, Good Game: Spawn Point (ABC ME)
Entertainment Business Management Alumni

While studying EBM, I have learnt so many different aspects which have been useful to my future career. I learned how much I really love working in festivals.

Jasmine Carissa
Student, Entertainment Business Management

SOUND LIKE YOUR THING? 

Challenge yourself to take the first step towards your career in the creative industries.

 
Apply now